5 Tips for Setting Achievable Goals for Today’s Entrepreneur

Goal setting is a common practice for entrepreneurs and small business owners like yourself. At the beginning of a new year, we typically feel inspired to be better, to do better. Let’s face it, it is a great time to create goals and ideals for the next twelve months.

Effective goals are those that are able to be accomplished, don’t cause too much stress or strain, and create a feeling of accomplishment. Read along for some actionable tips to set effective goals for an improved year.

Here are 5 tips to help you set achievable goals for the coming year:

Be Specific

The best goals are specific and measurable. For example, “grow my business” is a nice goal, but it’s not very specific or strong. Lay out your ideal job when creating your goal, as this allows you to see it in action more clearly.

Another example would be, “I want to earn more money.” Again, a great goal, but can you assign a specific amount?  The more measurable the goal, the more concrete steps you can take to achieve it.

Be Realistic

Although setting lofty goals is admirable, it’s important that they’re also obtainable. If you hope to get a new client in one week, but you don’t have a plan on how you will do that, it’s not likely to happen.  Although it can be done, goals are more likely to be achieved when the timing makes sense.

Give yourself a push with the goal, but don’t stress yourself out either! Becoming too focused on a goal can cause burnout – do your best but skip the rigid thinking.

Consult the Past

What worked in the past? Maybe you’ll notice that a specific type of goal keeps popping up, or that one goal is always on your list, but never gets done. Consulting your past goals can help you see what works for the future, and what’s likely to get done and propel you forward in the year to come.

Check in Often

Checking in on a daily, weekly and monthly basis keeps the goals fresh in your mind. We tend to create goals at the beginning of a new year and stop thinking about them by the end of the month! Put them in your calendar, on your “to do” list, and every other place that you consult frequently.

Seeing and spending time thinking of your goals keeps them top of mind, which is the first step to successfully achieving them.

Do Something Everyday

Be sure you’re doing something every day that moves you closer to your goals. You’ll be checking in weekly on an official basis, but a daily reminder is even better. Work from a daily, weekly, monthly goal sheet such as the one we’ve created for you. Or create a vision board where you can see your goals visually, or simply work from a positive mindset when working towards career goals.

Setting and achieving goals is a challenging process, but one that is truly important to our personal and professional growth. Follow the steps above when creating your goals for this upcoming year, and you’ll be well on your way to new and exciting things this year!

If your goal is to find your next great hire or to find a great remote job, let us help! You can find great candidates right here on HireMyMom as well as great work from home jobs posted by small businesses and entrepreneurs across the country.

 

 

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7 Benefits of Working From Home for Moms

Are you contemplating working from home? Many of us Moms do, in fact, for our HireMyMom members – the contemplation has become a reality!

Most Moms make the decision to work from home because of at least one of the following:

1. To be at home more for their children,

2. To have more freedom and flexibility in their schedule,

3. To be their own boss,

4. To earn money for their family.

 

Working from home can be an amazing experience, but it does require some key qualities:

  • Self discipline,
  • Strong organizational skills,
  • Effective time management,
  • Flexibility,
  • Administrative skills

(If you don’t have a lot of administrative experience, we highly recommend our 31 Day Virtual Assistant training program.)

 

WHAT ARE THE BENEFITS OF WORKING FROM HOME?

 

  1. Flexibility – when you work from home, you have the ability to work at your own pace, set your own hours as well as the amount of hours you want to work.
  2. Control over your work environment – imagine being able to create your own unique work environment … from the paint on the walls to your office furniture, you can design the work space you want. You can also play whatever music you want, add some refreshing scents, and create a personalized atmosphere for your work environment. 
  3. Wear what you want – whether you want to work in jeans and a t-shirt, your favorite yoga pants, or even your PJ’s, your mornings are a little less stressful and more harmonious when you don’t have to worry about putting on business attire.
  4. Less disruptions and more productivity – other than the kids coming home from school, there can be a lot less distraction when you work from home. You can focus on getting your work done without office chatter and impromptu stop ins to your office.
  5. No commuting – say good-bye to the long drives and getting caught in rush hour traffic. A work from home job requires very little travelling, if at all. With no fuel costs or wear and tear on your car, you are saving both time and money.
  6. You can get chores done on your breaks – you can take a quick break from work to throw a load of laundry in the wash, start the dishwasher, or give the floor a sweep. By the end of the day, there will be less chores to do and more time for you.
  7. More time for your family – when you work from home, you’re there for your family when they need you. You can work your schedule around soccer games, dance practice and doctors appointments quite easily. Because you aren’t commuting, you get off work earlier and start family time as soon as you shut down your computer.

 

More and more companies are starting to recognize the benefits to having work from home employees. The surge in self employment has caused a demand for this type of work, especially in cases where a business is starting to grow, but they can’t afford the costs of hiring internally. 

As technology evolves, there will only be an increased demand for work from home employees, freelancers, and entrepreneurs. 

If you think working from home might be a great fit for you, our Top 10 Work From Home Jobs is worth the read. We cover some of the most in demand jobs based on our postings here at HireMyMom.

If you’re ready to step into a work from home role, you can sign up  on HireMyMom and gain instant access to our database of remote job postings. 

We look forward to seeing you as one of our Success Stories!

 

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Top 10 Work From Home Jobs For Moms

Hey Moms … are you considering working from home?

The demand for remote jobs has increased substantially, which makes it very attractive for a stay at home mom to become a work from home mom too!

Work from home jobs offer mutual benefits to both the employers and employees / contractors which is why there’s such a high demand for remote jobs.

 

What does a work from home job look like?

A work from home job can be as a remote employee, an independent contractor or as a freelancer. You typically are expected to have your own equipment, software, and internet access to be able to perform your job. Some employers will give you set hours they would like you to work, while others will let you choose a flexible schedule that works best for you.

 

Top 10 Work at Home Jobs for Moms

Based on our current and past job postings on HireMyMom, here is a list of some of the most common ones:

1.Virtual Assistant (VA)
Average Hourly: $15-20 (Specialized VAs may make $25-$40/hr)

What they do:
General Virtual Assistants typically help their clients/employers with day to day administrative duties. They are in charge of handling routine tasks that help the business run efficiently. A VA may also be in charge of answering emails, phone calls, travel arrangements, booking calendars, creating reports, doing research or any other tasks the business owner needs. There are a variety of specialties in the Virtual Assistant world and each job is unique to the business who hires them.

Job Qualifications may include:
– Strong computer skills
– Fluency in software such as Microsoft Office, Word, Excel, and PowerPoint
– Knowledge of tools and apps used by remote teams
– Time management skills
– Ability to prioritize tasks and stay organized
– Attention to detail
– Excellent verbal and communication skills

If you are looking for training, check out these options our Training and Resources here.

 

2. Customer Service Representative / Client Support Specialist
Average Hourly: $10-20

What they do:
CSR’s and Client Support Specialists provide service to current and potential customers. They help by providing service or product information, field phone calls or online chats, and handle customer requests as they arise. They also may handle any concerns or complaints a client might have. Their priority is to create a positive experience for the customer from start to completion. Customer service representatives may also be tasked with the responsibility of performing follow up calls or emails to help maintain customer retention rates.

Job Qualifications may include:
– Excellent communication skills
– Ability to solve problems quickly
– Ability to organize and prioritize
– Great listening skills
– Patience and empathy

 

3. Sales and Business Development
Average Hourly: $15-$20 (plus bonus and commission potential)

What they do: 
A sales representative is responsible for selling products and services to individuals, organizations or businesses. They may contact potential buyers, conduct presentations, and are typically responsible for handling all parts of the sale.

Business Development Specialists, on the other hand, create business plans for their company. They are in charge of analyzing business and seek ways to earn more customers and revenue for the business.

Job Qualifications may include:
– Strong sales skills
– Time management skills
– Ability to organize and prioritize
– Excellent communication skills
– Ability to solve problems quickly
– Strong listening skills
4. Copywriter / Content Writer / Blogger
Average Hourly: $15-$20

What they do:
A copywriter is responsible for creating engaging content that is both eye-catching and informative. The content created may be used for the company website, blogs, social media channels, newsletters, e-blasts, brochures, online courses, and more.

Job Qualifications may include:
– Strong writing skills
– Creative skillset
– Planning and organization skills
– Ability to work both independently and as a team
– Computer literacy
– Software experience including; Microsoft Office, Google Docs and more
– Strong proof-reading abilities
– Fast and efficient typing skills
– SEM/SEO knowledge and experience

 

 

5. Project Manager
Average Hourly: $20-$30

What they do:
A project manager is responsible for coordinating with others within a company to ensure that projects are completed from start to finish.
They also meet with clients to clarify project tasks and can act as a liaison between the customer and company they work for. They must track the performance of each project assigned and delegate where it makes sense to do so. The project manager will also ensure that budget objectives are met.

Job Qualifications may include:
– Project Management Professional (PMP) certification (preferred but not required)
– Experience in a management role
– Ability to lead teams in a variety of projects from small to large
– Strong organizational skills
– Experience with project management software
– Excellent communication skills
– Budget management experience

 

6. Digital Marketing Specialist
Average Hourly: $15-$25

What they do:
A digital marketing specialist is responsible for developing a marketing strategy that is based on a company’s online product or service. SEO, email marketing, and web analytics are all part of a digital marketing specialist’s duties. It is their job to get the company message out to the right target audience. Sometimes this includes multiple campaigns running at the same time. They are responsible for all aspects of the marketing funnel from top, mid, and lower tier levels. Digital marketing specialists may also need to keep track and produce reports on a campaign’s ROI.

Job Qualifications may include:
– Strong creative writing abilities
– Understanding of analytics
– Experience with paid social media advertising
– Sales and marketing channel expertise
– Strong listening skills and a good grasp target audience mindset
– Basic design skills

 

7. Accounting /Bookkeeping

Average Hourly: $15-$25

What they do:
Accountants and bookkeepers are responsible for keeping financial records up to date. They may also be required to process Accounts Payable and Receivables. Accountants maintain records of financial transactions by establishing accounts; posting transactions; and ensuring legal compliance.

Bookkeepers typically maintain accounts by verifying, allocating, and posting transactions. They perform reconciliations and maintain general ledgers. They must keep historical records and prepare financial reports.

Job Qualifications may include:
– Experience in Bookkeeping and/or Accounting
– Excellent communication skills
– Strong mathematical skills
– Ability to stay organized
– Detail oriented
– Strong multi-tasking abilities
– Excellent interpersonal and customer service skills

If you are looking for training, check out The Bookkeeping Course for Stay-at-Home Parents.

 

 

8. Graphic Designer
Average Hourly: $15-$30

What they do:
Graphic designers may design logos and all forms of multimedia. They may lay out magazines, help build websites and other forms of media communication. The designs are often created through software programs such as Photoshop, Illustrator, and InDesign.

Job Qualifications may include:
– Knowledge of and experience in Graphic Design Software
– Great interpretation skills to help bring ideas to life

– Creativity
– Ability to meet tight deadlines
– Strong eye for visual composition
– Attention to detail
– Ability to work both independently and as a team

 

 

9. Social Media Specialist
Average Hourly: $15-$25

What they do:
Social media specialists are required to handle a number of social media accounts. They must create converting content, develop and maintain social media channels, and stay up to date on the latest rules and compliances. They are sometimes responsible for putting out social media ads and working with social media management tools. They need to create brand awareness and client acquisition at all stages of the marketing funnel.

Job Qualifications may include:
– Strong project management and organizational skills
– Knowledge and experience with social media platforms
– Insight of the audience they are targeting
– Strong creative writing abilities
– Ability to meet tight deadlines
– Understanding of Google Analytics and Facebook Business Manager
– Ability to measure campaign ROI and build reports

 

 

10. Web Designer
Average Hourly: $20

What they do:
A web designer is in charge of designing, coding, and laying out websites. They handle all technical and graphical aspects of a website. They also maintain and update as needed. A good sense of SEO/SEM to help ensure that the website is searchable on Google and ranking.

Job Qualifications may include:
– Knowledge of the fundamentals of design imaging
– Basic to advanced web design experience
– Ability to custom code using Javascript, CSS Style Sheets, and HTML
– Strong organizational skills
– Excellent communication skills
– Ability to listen and bring client ideas to life

 

 

How do you find great work from home jobs like these?

You can view some of the work at home jobs posted on HireMyMom here. If you’re ready to take the next step and become a Work from Home Mom you can sign up here. Employers must be members as well in order to post a job on our site. Before we accept their job posting, they are carefully screened by our staff to ensure the highest quality of employers and job postings for you to choose from. Click here to post your resume today and start applying for jobs immediately!

 

 

Here is what some of our work from home moms have to say:

“When my 2nd child was entering pre-school, I began searching for ways to work from home. I stumbled upon HireMyMom.com in 2014 and began to look for clients and landed a job with a small company. After my success, I told a friend about HireMyMom and she ended up landing a part-time job as well that after a year turned into a full-time managerial position. My favorite part about HireMyMom is the job postings are legit and there are no scams to worry about. Most of the employers know they are hiring moms and understand they will be working around a flexible schedule.”Amanda S.

“Since at one time I was a job seeker and now I’m an employer, my favorite thing about Hiremymom is they always have legit opportunities.  I have never experienced any scams. As a job seeker, I always experienced quality gigs. Now, as a business owner looking to hire, I have found several great candidates that are qualified and passionate about what they do.”Andrea C

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HireMyMom Success Story: Andrea Corpening

Tell us a little about you and your experience finding work on HireMyMom.

After I had my first child in 2016, my husband and I agreed that I could stay home at least for the first year. During that time, I completed a Talent Development Certification, while balancing the challenges of being a new mom.

I often studied for the exam during my daughter’s naptime.  In January 2018, I started my own training and consulting business and was hired for several contract jobs through HireMyMom.  It was a great way to generate income and build my confidence as a new entrepreneur.  As of April 2019, my business has grown to the point where I needed to hire my first part-time Virtual Assistant. I found great Virtual Assistants to help me in my business through HireMymom.

What did you do previously?

I was a corporate bank trainer for many years.  Then I worked as a training manager before I was promoted to a bank Director – all before I became a wife and a mom.

What is your top tip for landing a gig on HireMyMom.com?

I recommend applicants have a resume that is tailored for each job before applying. You only have a few seconds to capture the employer’s attention and market your skills. It is very important to personalize your cover letter because it is your first impression and your opportunity to explain why you’re the best person for the job. Also, I also recommend having samples of your work that you can submit as needed.

What’s your favorite thing about HireMyMom.com?

Since at one time I was a job seeker and now I’m an employer, my favorite thing about Hiremymom is they always have legit opportunities.  I have never experienced any scams.  As a job seeker, I always experienced quality gigs.  Now, as a business owner looking to hire, I have found several great candidates that are qualified and passionate about what they do.

What’s a fun or interesting fact about you?

I am a certified DISC Behavioral Styles Practitioner, which is a globally recognized behavior/personality assessment, similar to Myers Briggs but easier to use and implement.  DISC helps you to understand yourself, why other people do the things they do and how to communicate effectively with different types of people.  I help my clients use the benefits of DISC in their personal and professional life.

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Want to be featured here as one of HireMyMom’s Success Stories?

Mom Professionals, please complete this form our Mom Professionals Success Stories.

If you are a Small Business / Employers, please use this form for Small Business Success Stories!

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Top 10 Productivity Hacks Every Mompreneur Needs For Her At Home Business

Figuring out how to get “all the things” done might just be the biggest achilles’ heel as a mompreneur.

It’s easy to look at our never ending list of to-dos and feel anxious and overwhelmed at the thought of how we will ever get it all done. Along the way, as a mompreneur, I have learned a few tricks and hacks to getting more done so I can be more productive and move my business forward.

Let me share with you a little secret about doing “all the things” right up front before we even dive into these productivity hacks.

You will never get it all done.

I know, I know. Not what you wanted to hear.

The truth is, your list will never be completely wiped clean and you will never feel all the way done for the day. It’s just the reality of being a mompreneur and business owner.

But what I will tell you is that even though you won’t ever really get it all done, you can implement these 10 productivity strategies that will help you not only get more accomplished during your work day but also focus on the most important tasks that will help to make your business profitable and successful.

 

1. BRAIN DUMP

Most of the time, overwhelm simply means that your brain is a jumbled mess of thoughts, ideas and tasks. The best strategy that I have learned to calm the chaos is to dump it all out on paper (or Evernote or OneNote if you are more of an electronic app kind of person).

There’s no right or wrong way to do this. Just dump every task, to-do, strategy and creative thought that is bouncing around in your head.

I always end my work day with a brain dump of what I want to get done the next day (or even for the upcoming week on a Sunday night). I immediately feel better once my cluttered thoughts are down on paper. I can see things more clearly and can make an informed decision about what gets my attention and what has to wait for a later time.

 

2. EAT THAT FROG

Now that you have dumped everything that feels like a chaotic, unorganized thought onto paper, it’s time to decide what to tackle and in what order.

This “eat that frog” process is based on Brian Tracy’s wildly popular book Eat That Frog. This strategy will help you take all those things off your brain dump and put them into an ordered list that makes sense for your business.

The key to “eat that frog” is to focus on tackling the hardest, most important tasks first. These are the tasks that are the easiest to procrastinate about because they are usually the ones that push us outside our comfort zone. But they are almost always the tasks that will move us forward in our business and are the most important.

From your brain dump, place an A, B, C, D, or E next to each item on your list.

  • An “A” item is something that is very important, something you must do to move your business ahead
  • A “B” item is a task that you should do, but it only has mild consequences either way. Reviewing email would probably be considered a B task, depending on your business.
  • A “C” item is something that would be nice to do but there are no consequences to your business success if they they get done or not. Calling or meeting a friend for coffee would fall under the C category.
  • A “D” task is something you can delegate to someone else. The rule here is to delegate everything that someone else can do so that you can free up more time for the A tasks that only you can do.
  • An “E” task is defined as something you can eliminate all together and it won’t make any real difference. These may be tasks that you should have gotten rid of a long time ago but because of habit haven’t done so yet.

Now that you have labeled every task on your brain dump, it’s time to get to work immediately.

The key to making this method work is for you to discipline yourself to start immediately on your A tasks and then stay on each task until it is complete, not moving on to another task before hand. And…most definitely, not moving on to a B task until all of your A tasks are complete.

In essence, you have “eaten that frog”. You have done the hardest, yet most important tasks first. Look at how productive you are!

 

3. BATCH YOUR WORK

Batching your work simply means that you are clumping together all of the similar tasks and tackling them at the same time. Here are a few examples of business related items that can be batched together.

  • Blog writing
  • Writing email newsletters and sales funnels
  • Social media posts
  • Sending out invoices
  • Checking email
  • Creating products that you sell

Look at your list of tasks and decide what items can be batched together.

For example, instead of checking email each time a notification pops up, set aside a chunk of time in your day twice a day, like morning and late afternoon for example, to focus on reading, responding and organizing your emails. This is key! Otherwise, so much time can be wasted switching your brain back and forth between tasks!

 

4. PLAN YOUR WORK DAY AROUND YOUR ENERGY LEVELS

Knowing when you are the most creative and have the most energy is crucial to hacking into your productivity as a mompreneur. Plan your day around your highest energy levels. When are you the most creative? When are you the most focused and less distracted? When does your energy start to lag?

Knock out your “A” tasks during your highest energy times and leave your “B” level tasks (checking email and returning phone calls) for those times when your energy starts to lag.

 

5. HAVE SET WORK HOURS

Now that you have identified your highest energy times of the day, make it a point to work during those hours. My most productive work time is from 9-12 each morning so those times are blocked out on my calendar as “focused work time”.

During these high energy hours I am focused on knocking out my “A” level tasks. I also know that after lunch, I am less focused and my energy starts to lessen. That’s when I focus on responding to email and other tasks that don’t require as much focus.

My best hack for sticking with your designated work hours is to put them on your calendar as a non-negotiable. Because you run your own small business, it can be easy to schedule doctor’s appointments or lunch dates during your most effective work times. Consider blocking out Monday-Thursday for work and saving Friday afternoons for errands and appointments.

The key to this strategy is to schedule work time and schedule it during your most energetic and creative times of the day and week.

 

6. HAVE ONE MEETING FREE DAY EACH WEEK

Interruptions and a lack of focus can be the biggest downfalls of controlling our time spent working on our business. What would it mean for your productivity if you have one day a week that you keep free of meetings and appointments?

My designated day of the week is Monday. I try my very best to protect Monday and keep it free of meetings and appointments. It is my day to crank out a ton of work projects and set myself up for success for the rest of the week. I know that if I am able to crush it on Monday and mark a ton of tasks off my list on this first day of the week, I feel more accomplished and energized to tackle the rest of the week.

 

7. CREATE WHITE SPACE ON YOUR CALENDAR

Because you run your own business and are your own boss, it can be easy to let obligations and commitments sneak into your work time. If we aren’t careful, we can say yes to too many things and find ourselves bogged down with commitments and our available focused work time is cut in half (or more).

White space is the available space on your calendar or schedule where you don’t have other obligations. If you feel overwhelmed just by looking at your calendar, take some time to reflect on how you are spending your time, what you have said yes to that is adding overwhelm and stress to your life, and how much focused time you have saved to work on your business.

It might be time to say no to some things so you can say yes to your business more often.

 

8. ELIMINATE DISTRACTIONS

One of the biggest challenges for mompreneurs is distractions. There is a misconception that as moms who run a business, we should be great at multitasking.

Think about the last time you sat down to tackle an important task for your business. Usually, like I talked about earlier, the hardest tasks are often the most important and the ones that we can want to put off until later.

Did you find yourself checking Facebook, email and watching a stream of Instagram stories while you were “working” on that important business task?

In order to be the most productive and tackle the most important tasks in your business, it is important to head off the temptation to procrastinate by eliminating distractions.

Shut down Facebook, turn off email and put your cell phone in “do not disturb” mode. Whatever is distracting you the most and allowing you to procrastinate, shut it off for the duration of the project you are working on.

A popular method to getting disciplined and focused work time is the Pomodoro Technique. This method allows for some break time and helps you stay focused on the task at hand, with a little bit of down (reward) time throughout.

 

9. CREATE AN INVITING WORKSPACE

Where you work is as important to your productivity as all the other hacks I have shared so far. Your workspace should be designed to help you get work done. It should be a place that you are drawn to, a place you find inspiration and enjoy being in.

The environment in which you work is as important as the space itself. Choose colors, furniture, and decor that speak to your soul. I actually painted my home office to match my fun branding colors, and I love it! You may also want to consider adding a house plant or two to bring life to your office. Your productivity will thank you!

 

10. MAKE YOUR HEALTH A PRIORITY

As a Mompreneur, your health is usually the last thing on your to-do list. But the right foods and exercise are key to your productivity. You might think otherwise, that you don’t have time for a run or taking your favorite Zumba class at the gym, but even going for a brisk walk can make a huge difference in your mindset, energy level and overall productivity.

The key to this hack is to actually value the time you spend with your own self care.

What helps you recharge, gives you energy and keeps you healthy?
Exercise, eating your fruits and veggies, reading a good book, etc.?

Whatever it is for you, make it a priority.

 

What are some productivity hacks that you use to up your game and get more done as a mompreneur? Will you implement some of these productivity strategies to help you better tackle your to-do list?

Contact us and let us know. Would love to hear from you!

 

Are you a Mompreneur looking for more freelancing opportunities and client work to build your home based business? Check out more of what HireMyMom.com has to offer!

 

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5 Springtime Tips You Need to Do Now

Springtime means fresh starts, new beginnings and a renewed purpose, so it’s the perfect time to clean out the clutter and prepare for new growth! To help you get on track, we have 5 springtime tips you need to do now!

 

Clean Your Workspace

Let’s face it, if your desk is messy, it will not motivate you to do your best work. It will also keep you from being productive. One of the most important things to have on your desk is your to-do list. Write down the important tasks you need to accomplish each day with deadlines for each task. The other main thing you should have on your desk is the current task or project you are working on. Everything else should be placed neatly in a file or an organizer to keep your desk free from clutter.

 

Refresh Your Materials

How long has it been since you freshened up your resume, business materials and/or website?  Take some time to review all of your materials to make sure they are up to date and come across as top notch.  Spring weather tends to give us a more positive outlook, so use that energy to restructure, update or overhaul your materials.

You will be amazed at the renewed passion you will feel when you and your business are putting your best foot forward!

 

Get Back on Track

Studies show we tend to put on a few pounds in the winter, but now it’s time to get back on track. Use the momentum of springtime to get more exercise in the fresh air and choose healthier foods.  Look for accountability groups online or download a new app to help you stay on track with getting exercise and making good food choices.

It’s an ideal time of year for fresh fruit, healthy smoothies, and grilling nutritious meats and veggies outdoors.  Look for seasonal produce for even more health and nutrition!

Fresh Air and Vitamin D

Fresh air, especially with the coolness of a spring day, is good for your mind and soul! And after months of winter, we need some sun and Vitamin D! Get outside as much as you can during this time of year.  Start looking for local outdoor events in your area. Go to outdoor concerts, take your pets to a dog park, go to outdoor sporting events or simply make time for daily walks.

Being outdoors gives us renewed energy and a much-needed boost, so it’s only fitting that it would be a perfect start to the new season ahead.

Take Charge

How was your winter schedule? Did you find yourself slacking because of the gloomy, cold weather? Take some time to review your schedule. Where do you need improvement? Have you set any new goals for this season for yourself, your family, your finances and your business? What is one thing you can do in each of those categories to make a small step in the right direction?

Need encouragement and accountability? Join our Facebook community for both!

And if you’re seeking a freelance or remote work from home job, take a look at the recent Job Postings on HireMyMom for some options that may be just perfect for what you are looking for!

 

 

 

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7 Strategic Ways To Grow Your Mompreneur Business

If you are a mompreneur who has been working your business for a while, there comes a pivotal point when you seek to take your business to the next level. Whether it’s to increase your income goals, elevate client experience, streamline your processes or all of the above, growing your business will require some high-level strategies.

As a full-time mompreneur myself in business since 1996, it can be easy to get overwhelmed with the details but the best place to start, even when growing your business is to focus on drilling down what has worked best for you so far. And it’s important to keep in mind, that there is no substitute for keeping it simple.

So here are our 7 strategic ways to take your business to the next level right away.

 

1. Reevaluate Current Expenses

Before you dive into all the new ideas you have for your small business, it’s always a good idea to evaluate where you are right now. Make a list of your current business expenses and ensure you are not spending time and money in areas that you aren’t using. Those $15-$20 monthly subscriptions can really add up.

 

2. Juicy Offer

If you have been building an email list with an opt-in through your website great job! Building an email list is one of the best things you can do for your business. With social media platforms changing daily and algorithm’s decreasing the organic reach of content, having a clear and consistent email marketing strategy is a must. When you email your list, you don’t have to worry about how much reach it will get.

Maybe you have a freebie on your website that has been working and now it’s time to create some additional free resources so you have multiple offers to share and market. Consider creating a “Resource Library” on your website where your visitors can sort through the best offer(s) for them. Create pinnable graphics for each offer through a Pinterest Canva template and pin to a free resources board on Pinterest. This will help you capture more leads for your business where you can build a deeper relationship with through email.

Don’t have a freebie offer on your website? Now is the time to create one! Come up with a high value resource that can help your ideal client solve an immediate problem and position you as an expert.

 

3. Email Marketing 

As you build an email list, it’s important to communicate on a regular basis with that list in order to take your business to that next level. Send out a weekly newsletter to share something of value, your latest blog post, tool, video training, helpful hack or resource.

When it comes to email marketing, it’s definitely quality over quantity. The goal is to provide high-level value that can help your ideal client while positioning you as an expert. The goal is not to pitch your audience to buy something (this is a strategy that is okay every so often but 90% of your emails should be high quality value). Pitching your email list with offers constantly will only land you with lots of unsubscribes.

When crafting emails focus more on letting your personality shine through and less on perfecting polished sales copy. Tell a story through your emails and talk to your audience like you are sitting down with them for coffee.

At the end of the email include a photo of you with a bio, a subtle call to action and link to learn more about how they can work with you.

 

4. On Boarding Process

Maybe you’ve built your business doing discovery type calls and while it’s worked, you are wanting to take back control of your time so you can focus on only working with exactly the type of clients your skill sets are best suited for.

Having an on-boarding process for new clients can definitely grow your business by helping to weed out people who are not 100% your ideal client. Create a Google doc that you can direct people to through your website. You can set up this document to email you the responses once it’s filled out.

Ask important questions that can help you determine if a phone call is the next step or if responding with an email to let them know they are not the right fit for you at this time. You can direct them to paid resources or courses you offer, (we will talk about this more below)or refer them to someone who is a better fit.

Having a process to properly vet clients can save you hours of precious time each week so you can spend that time on other revenue generating activities, working with the right clients and spending more time with your family.

 

5. Passive Income Resources

Marketing a business takes a lot of hard consistent work, and you want to leverage the leads that come into your business as much as possible. While not everyone who lands on your website will be a good fit to work with, that doesn’t mean you don’t have value to offer them.

Put together digital products or courses that can generate passive income so you can focus on investing time to work with higher-paying clients. If you are a graphic designer who designs logos for example, you could put together an eBook training of how to create a simple logo for a new website and charge say $27. Those who may not be the right fit for you to work on a larger scale can take a DIY approach allowing you to still earn revenue for your expertise without doing any extra work.

Passive income resources like this are a great way to grow your business since it’s a product you’ve already created that you can sell over and over again.

 

6. Streamline Processes With Templates

Create templates for every aspect of your business for tasks such as onboarding clients, emails, proposals and invoices. Tools like Freshbooks are great for this as they not only manage invoices and expenses, but also client and project notes.

Use apps to track expenses to save you hours at tax time and create folders for client emails so you aren’t spending hours searching for them. Spending time up front to stay organized can greatly increase your productivity and take your business to the next level.

 

7. Batch Your Time

There is nothing worse than feeling like you are going in circles not being productive. In order to grow your business, you need to use your time wisely and batch your recurring tasks.

For example, instead of trying to figure out every day what to post on your Facebook business page, batch that task and work on it each Monday from 9am-10am and plan out the whole week. You may not even need a full hour as you will find that as you create content focusing on one platform, your creativity and momentum will flow more easily.

Now think of other recurring tasks and batch those. For instance, schedule an hour each Tuesday to create pinnable graphics for your blog posts and quote cards in Canva and upload them to your Pinterest boards.

Batching your time will drive up your productivity while creating a higher level of consistency.

There are your 7 strategic tips to grow your mompreneur business. Implement even half of these and your business is sure to flourish!

Looking for more training, networking, support or ideas? We’d love to have you join our HireMyMom community today!

 

 

 

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9 Tools to Help Your Virtual Team Succeed

In our last article, we gave you 10 Key Questions to Ask during the Interview and prior to that we shared 4 Tips on Writing a Great Job Post.

Now that you’ve hopefully found your virtual professional, we wanted to share some tools to that can help you and your team be more efficient, effective and organized. Below you’ll find a variety of tools from time tracking to management to organization to help your team soar to success!

Harvest makes it easy for users to keep track of the time users spend on tasks and projects. It also allows you to spot trends and compares someone’s work hours vs their capacity week over week. Here are four other time tracking options to consider.

Slack– a platform to connect teams with apps, services and resources. From Slack’s website, “When your team needs to kick off a project, hire a new employee, deploy some code, review a sales contract, finalize next year’s budget, measure an A/B test, plan your next office opening, and more, Slack has you covered.”

Loom allows you to connect with your team via videos. You can record yourself, your screen or both. Save time by videoing notes, how-tos, directions, and more without spending valuable time emailing back and forth.

Asana  is a free team management tool that allows you to delegate and organize tasks into projects. You can track the progress of group projects while also displaying individual to-do lists.

Trello is a task management tool that gives you a visual overview of what is being worked on, who is working on it and what’s next to do.

Zoom is a great tool if you are looking for face-to-face meetings, a way to share your screen or conduct online meetings.

DropBox and Google Docs let you share and access files remotely. No more emailing files back and forth, now you can easily edit and share files instantly.

idonethis makes it easy for your team to provide quick daily status updates and helps you run your team more efficiently.

And don’t forget we offer, our personal “Small Business Concierge Service” which includes:

    • consultation to learn about the position,
    • writing a professional, descriptive and thorough job post,
    • posting the job on our website (once approved by client),
    • reviewing all applicant resumes and cover letters, including a check of LinkedIn to reality check the resume.
    • Scheduling interviews – Reach out to selected candidates, coordinate interview scheduling,
    • Interviews -prep & conduct interviews, record interview notes, save interview recordings, etc. ,
    • Select top candidate(s) to pass along to client, write candidate summaries, upload interview video file(s) to Dropbox, email client with resume, summary and link to video file.
    • Follow up with client, answer questions about candidates, etc.
    • Wrap-up – Send turndown email to candidates interviewed but not selected, etc. along with final notes.

Contact us for details!

 

 

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10 Key Questions to Ask During the Interview

In our last article, we gave you 4 Tips on Writing a Great Job Post to help you attract some great candidates for your job.

Next you’ll want to narrow your list of candidates down, and then you’ll want to make sure you ask the right questions to confidently hire the best professional for the job.

Here are some great questions to consider asking potential hires:

  • What interests you about this job?
  • What other virtual jobs have you held and what were your responsibilities?
  • What did you like and dislike about this job(s)?
  • How do you structure your work day?
  • How do you handle disruptions?
  • What do you like and dislike about working virtually?
  • How do your skills and experience fit this job?
  • What makes you think you are the best candidate for this job?
  • What is your top tip for having a successful virtual working relationship?
  • How would you describe yourself in 5 words?

 

If you want to get more in depth, the Book, “Who”, authors Geoff Smart and Randy Street outline a thorough process for hiring “A” players. The process may be overkill for some smaller remote roles but the basics of the process provide a solid foundation for selecting the right candidate. 

The interview questions Smart and Street recommend are easy and conversational. They recommend an initial phone interview asking the following questions:

  1. What are your career goals? 
  2. What are you really good at professionally? 
  3. What are you not good at or interested in doing professionally? 
  4. Who were your last five bosses, and how will they each rate your performance on a 1–10 scale when we talk to them? 

Each of those questions should be followed up with “tell me more”, “how” and/or “what” to dig deeper to gain more insight about the candidate and their performance, work ethic and skill level. Other tools and resources are available on their website. 

 

After you’ve interviewed the candidate make sure to contact at least 3 of her references to see what they have to say about her and her past work.

Once you’ve asked these questions and talked to their references decide which candidate:

  • Has the skills you are looking for or is a quick learner willing to be trained,
  • Is confident, reliable and trustworthy,
  • Is Independent, self-starter, and doesn’t have to be micro-managed,
  • Meets deadlines and stays on task,
  • Is a great communicator both verbally and in writing.

 

Hiring a great remote employee or contractor doesn’t have to be difficult. Putting in a small amount of time up front and being intentional about the process will help you and your hires have a much more productive, satisfying and successful outcome!

And don’t forget we offer, our personal “VIP Concierge Service” which was created for busy entrepreneurs and small business owners, like you, who need to hire help but don’t have the time or desire to go through the time-consuming process.

With our full service Concierge service, our HR Specialists will do it all for you start to finish and present you with the top candidate(s).

 

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10 Action Steps To Go From Corporate Job To Working From Home

So you’ve made the decision to transition out of that corporate job into working from home. Let us be the first to congratulate and celebrate with you! As a mom who made that same decision for her life and family and as a business woman working with mom professionals for over 20 years, I know full well what a huge stepping stone this is for you.

 

While this is an exciting time of change and looking forward to a bright future of following your passions and doing things your way, it can also be a scary time full of uncertainty and unique challenges that you did not face with a corporate career.

 

Here are 10 actions steps based on my own personal experiences, advice from mentors and networking with other moms who have successfully transitioned from a corporate job to working from home to help you navigate this new territory.

 

1.  Fire Your Fears

You fired your boss and now you will have to learn how to fire your fears. Fear of the unknown, fear of failure, fear of not having all the answers, fear of doubt, fear of comparison and yes even the fear of success and the responsibility that comes with it. While a corporate job is not perfect there is a certain level of assurances like knowing where your next paycheck will come from.

 

Doubt will creep in at times so embracing that as a new normal, one that everyone goes through, will help you work through those moments a lot easier. You know yourself best and what works so make a plan of how you will feel the fear and push forward any way (prayer, meditation, exercise, etc.)

 

2. Create A Schedule

There is something to be said for having a routine. Most humans thrive with one and for us moms, a schedule is a necessity. With a corporate job you surely had a time you needed to be up and a time the kids needed to be dressed in order to make it out the door on time or your day most likely got thrown out of whack.

 

While having an at home business has the advantages of flexibility to work when you want, how you want and where you want at the same time without a schedule your day will feel like a free for all and your productivity will be minimal. It will probably take some tweaking to figure out what works but having a daily schedule will be crucial to your success.

 

Some tips of the trade include batching your work on certain days like for phone calls, computer work and for running errands. Sure, there will be hiccups along the way but a schedule ensures you can quickly get back on track. Communicate with your family so they know what to expect; time you have set aside for work and time for family.

 

3. Develop A Network

Working from home can be a huge blessing, without a doubt, but it can also feel isolating. Relationships you had through your corporate job may even fade away as others don’t understand or unfortunately feel jealousy about your new path. Having a network of like minded moms who understand the struggles of mompreneurship can be a priceless asset for you to tap into.

 

4. Consult An Accountant

Being your own boss comes with it’s perks like business expenses and tax write offs but it’s important to know up front how to run your business legally and professionally so there are no surprises down the road. Depending on your state, you could be required to create an LLC or DBA and file for a federal tax ID number in order to do business. Find out these requirements up front and put a system into place for tracking your business expenses. Tools like FreshBooks and QuickBooks are great resources to help keep you organized.

 

5. Create A Vision Of What You Want

Setting goals is a measurable way of tracking your home business ambitions. Take some time to create a clear vision of:

  • How much income you want/need on a monthly basis

  • The number of clients you need each month to reach that goal

  • What a life of having a full time business doing what you love looks like

  • How you want to feel as your own boss

  • How you will use your business to serve and give back to others

 

6. Stand Confidently In Who You Are

You will soon find the world of business ownership to be a very noisy one. There is no shortage of “experts” out there trying to tell others the best way to run a business. While mentoring and coaching can be beneficial it’s also important that you stay out of the advice rabbit hole and stand firmly in who you are and what you want for your life and business. This will require putting on a filter and using discernment to sort through the make $10K your first month sales pitches, fear of missing out marketing tactics and gurus selling programs.

 

7. Get Up And Running

While it’s okay to plan out your business and approach it in an organized fashion, you will also have to let go of things like perfectionism and having all the answers before taking action. This journey will require taking leaps of faith and being okay with building your wings on the way down. You will make mistakes but you will also learn from them in order to do it better next time. If you sit around trying to create the perfect website, perfect business cards, perfect marketing strategy before taking action you will be sitting stagnant and definitely not making progress to reach your goals.

Focus on the most important pieces of your business that you need to get up and running and go find your first client.

 

8. Hire A Coach

Running a home based business will come with it’s unique challenges and require you to tap into yourself in a way that you may never have before. Hiring a business coach can be a great asset in helping you navigate this transition more smoothly so you aren’t figuring it all out on your own (saving you time and money). This may or may not be in the budget. If it is, do your due diligence and find a coach that specializes in the areas you need most.

If hiring a coach is not in the budget right now, seek out business coaches and learn as much as you can from them through their free tools like blog posts, email newsletters, etc. until you can afford more one on one coaching.

 

9. Have A Creative Outlet

While there is a lot of marketing out there referring a home based business to things like “the dream lifestyle you can do from your laptop while sitting at the beach” it’s far from being that glamorous especially for someone just starting out. It’s not a path free from stress, actually quite the contrary so while you need to have a plan for how you will run your business it’s equally important to have a plan of how you will decompress.

 

Having a home based business means you can make more time for the things you love to do so do them. Read more books, go for more walks, do more painting, play your piano more. As you make plans for how you will work, don’t forget to also make plans for how you will play and enjoy life.

 

10. Get Frugal

Transitioning from corporate job and stable income into a home based business with fluctuating revenue means you will have to rethink your spending habits. Adopt a budget and get more frugal to guard yourself from financial stresses. Running a business and navigating these new waters will be hard enough without adding money problems to it.

Shop more thrift stores, clip more coupons, go through your expenses and see where you can trim some fat. There is no shame in being frugal, it’s a smart savvy way to live especially while starting up a new business.

 

I hope these action steps have inspired you as you transition from corporate woman to CEO Mom Professional! I believe in you and I pray you know God does too.

 

If you found these tips helpful be sure to pin it to a Pinterest board so you can easily find it later. Are you looking for more support as a mom professional transitioning out of the corporate arena to running a full time business from home? Join our community of mom professionals and check out our latest job postings.

 

 

 

 

 

 

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