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February 27, 2017 0 Comments

4 Top Tips to Generate Blog Content

If you own a business, brand, or you’re simply knowledgeable in a particular field, you know that blogging is a crucial component to your website.  Blogging is so important for SEO, and helps you to be seen as the expert in your field.  It establishes a type of trust with your readers, which can also translate into increased sales and business relationships.

Blog posts can help you give industry advice, as well as giving your readers a look into your industry and business.  Although we know it’s important, it can be challenging to come up with blog topics on a consistent basis.  Read along for some top tips to ensure that you’re generating quality, consistent blog content for your site.

Answer the questions

As someone with experience in any type of field or industry, you likely receive questions about it on a frequent basis.  Additionally, you might have a FAQ section of your website.  You can take these questions and expand on them, or answer them in a different format.

If you’re struggling to get started with this, ask a friend or family member to ask you a few questions about your business or industry that they would want to know.  You can also consult your social media pages and see if there are questions tha tyou’re repeatedly asked.  Show the value of your business or industry while giving your readers some knowledge in the process.

Draft the top

Top 10 (or any other number!) lists are great, and everyone loves to receive tips in easily-digestible bites.  This content is best created in brief paragraphs or bulleted points, as people tend to skim these lists.

Don’t let this deter you! You can pack a lot of fun, valuable information in a number of tips, and this type of post is much more likely to be read – and even shared.  You can do top reasons to hire someone in your industry as well, which is always a helpful post for those looking to hire someone like you.

Share a story

Everyone loves personal stories, as well as getting to know the person they’re considering doing business with.  Keep the story relevant, or make a definitive point, so that it stays in context with your message.

Personal stories are a great, once-in-a-while type of blog post that can assist you in building relationships and trust with your audience.

Set up an interview

Interviews are fun – for the interviewee and your readers! Ask someone to interview you, as a “get to know the boss/author/owner” type of post, or you do the interviewing!  Get in touch with past clients, happy customers, or someone who has used your product or service.  This is a great method of advertising too, as your client’s’ opinions of your business are more valuable and unbiased.

You can ask them questions about their background, their experience with you, as well as a few fun questions to get to know them.

In the same vein as interviews, you can always conduct behind-the-scenes looks into your office, your workflow, business processes, and so on.  Readers truly enjoy getting to know a company on a personal level, and this is great way to create content while sharing yourself with your audience.

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February 13, 2017 0 Comments

4 Ways to Save Time During the Week

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Between being a working mom and juggling home, family, and other obligations, weekdays can be a mad rush of timing and scheduling issues.  It’s important to keep the peace as much as possible, but that’s tricky when there’s so much going on Monday thru Friday.  Read along for some best practices in saving time during the bustling workweek!

Get into a groove

Schedule and routines are helpful for everyone involved.  Start by setting a general weekday schedule that’s appropriate for the whole family.  Write out a list or calendar that features everything that needs to be done in a typical week.  From here, create your schedule for what needs done, who needs to be where, and where free time is located.

When you have a schedule that is fairly the same week-to-week, it’s much easier to handle spontaneous changes, as well as find the time that you can be more productive or spend with friends and family.  When you don’t know where your time is going, it can feel chaotic and things can begin to get missed.

Plan meals

Weekdays are characterized by work and a lot of running around, so cooking can be a time-consuming process.  To eliminate some of the time spent prepping and shopping during the week, ensure that this is done on the weekends, or a specifically designated day.

If you have several free hours on Wednesdays, maybe that’s your time to shop and food prep.  Find out what’s best for you and your schedule.  Take a Saturday or Sunday afternoon to plan your meals for the week.  Utilize Pinterest and other cooking sites to find recipes or ideas, then build your shopping list and get everything done in one trip.  It’s also helpful to spend a few hours prepping the food, or at least the items that can be done ahead of time. This eliminates a lot of day-to-day thinking about meal prep, and can also save money!

Set it all up

Plan your weekends! Although weekends are typically used for family, friends, and spontaneous adventure, they can also help you a lot during the workweek.  Spend an hour or so on the weekends to set up for the week ahead.

Create your to-do lists, schedules, meal plans, and anything else that is part of the forecast for the upcoming week.  This is a great mental exercise as well, as it keeps things much more calm and organized.

Know what you need

Sometimes saving time involves others that are available to help you.  Set up a carpool for your kids, which will give you more time to work or run errands during the week.  There are also meal exchanges, play dates, and other family set ups that give your family a break during the week.  It can be helpful to look into some of these options, especially on your busiest days.  Babysitters and caretakers are also incredibly useful to free up your time during the week.  Although it’s an investment, typically your time will be worth it to ensure that you’re able to get done what needs to be done during that time.

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January 16, 2017 0 Comments

4 Keys to a Strong Job Application

It’s the time of year that we reflect and reevaluate our goals, and that often includes our careers.  If you’re feeling stuck, or you know it’s time to move on, your job application will be a valuable tool in the upcoming months.

While you may have a solid cover letter and resume complete, read along to ensure that you’re well-prepared and ready to take on the job market.

Reference ready

Do you have references ready to go?  You will likely want to note this in your resume and cover letter, as it shows that you are ready and willing for employers to speak to those who will vouch for you.

Be sure to set up your references ahead of time, so that these people have adequate time to prepare their notes and/or a letter of recommendation.  It’s a good idea to have 2-3 solid references on file, both in writing and available by phone or email for contact.  Ensure that these are people that you’ve worked for or spoken with in the not-so-distant future, so they’re able to speak to your current work and characteristics.

Strong but brief letter

Your cover letter should be thorough – but also brief.  This is the challenge of a great cover letter! Begin by conveying your interest in the specific position and company, followed by demonstrating why you’re the best person for the job.

From here, it’s best to include relevant positions and skills that are a match to the position, which is best presented with bullet points.  No one likes to be faced with huge walls of text, so bullets are a welcome break, and employers are able to digest your information in bite-sized bits.  This is a huge help to them, which helps your chances and makes your information appear more deliberate and efficient.

Resume without errors

Don’t go through all the trouble of writing a cover letter and resume without considering grammatical errors! From spelling to spacing to grammar issues, nothing is worse than discovering that you’ve made an easily-avoided error.  It’s better to take the time to fix them before they’re sent in, which can be accomplished with a keen eye and some help from family and friends.  Send your job materials to as many people as possible, and be open to feedback and revisions.

In addition to a resume without errors, it should also be concise.  Keep your resume to a maximum of two pages, and be sure to only include relevant information.  This is more labor-intensive, but it makes a huge difference to employers.

Confidence in your abilities

The number one tool you can bring to your job application is confidence in your abilities – and in yourself.  While you can have pages full of experience and accomplishments, if you lack the confidence to back it up, you will look less prepared to take on the job.  Job skills are incredibly important, but soft skills like communication and confidence are also key.

When you have confidence in your ability to do the job well, your potential employer will sense this, giving them more confidence in you.  Since an employer doesn’t yet know you at this point, it’s a great time to speak to them with authority and expertise with what you know you are capable of accomplishing!

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December 5, 2016 0 Comments

5 Questions to Find Your Home Office Style

If you work from home, you’ll be spending a lot of time in your home office. While we’ve discussed style options and functionality in the past, it can be helpful to start with some solid questions to help determine what will work best for you.

Answer the following questions to begin a home office design that best fits your function and style!

How does the room function?

You can change room functionality, but it’s not always feasible or budget-friendly. Most of the time, we’re going to be using what we have already available.  Does the room have good lighting?  If not, that’s something you need to consider.

Are you too close to a window?  Too far from any natural light?  These are all considerations.  Additionally, is the room too small and is there another spare room available? You’ll need to make note of everything you intend to put in the room, so space is another crucial element to your design.

Which colors?

What speaks to you as far as color? Bright red is beautiful and popular, but it might not calm you as far as a workspace.  What colors are serene and calming to you?  Blue and green are known for these qualities, so they can be a good place to start.

On the other hand, if bright colors inspire your creativity and passion, they can certainly have a place in your office design.  Think of a colorful, bright or 3-D accent wall that might add some unexpected fun to your workspace.

What kind of furniture?

Your desk, chair, bookshelves, and so on – all important parts of an office.  While most will likely have all of these items included in their home office, some may need more or less support or ergonomic furniture.  Another popular item to consider is the standing desk and if it makes sense for you.  These are all decisions that will impact the look, budget, and functionality of your space.

Are you going more for style or function?  These days, you can basically have both depending on budgetary restrictions.  Once you choose your function and color, furniture is a great next step.  Choose what you need, match for color or functionality, and begin choosing these larger statement pieces.

How do you organize?

Everyone needs a system of organization, whether basic or extensive.  Now that you’ll be thinking of your furniture needs, it’s important to factor filing and organizational systems into this.  Do you want a filing cabinet?  Do you do better with mostly online filing?

There are tools and programs that allow you to file all receipts and papers digitally, as well as traditional filing systems that are available at all office stores. Choose a system from the beginning, as this will integrate more seamlessly into your design.

What’s your style?

Do you need a beautiful space to work or does functional matter most to you? Some people will be very content with a very basic office without much color – but a lot of functionality.  These offices can still have several systems and items in place that work best for the worker.  If style is important to you – since you will be spending a lot of time here – take the time to truly make the space your own.

It can be fun to include your child’s artwork, fun books, small decor items that match your style, and much more.  When someone walks into your office, they should still get a sense of your style and how you like to design and work.

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October 10, 2016 0 Comments

5 Tips for Successful Work From Home Meetings

Even though home based employees don’t work in a traditional office, they typically still have meetings just like everyone else.  Whether meeting with co-workers or your boss, clients or potential customers, meetings will still be a key component to your days or weeks.

Working from home can present challenges that aren’t present in a normal office, so read along for some best practices for work from home meetings.

Eliminate distractions

When working from home, there can be noise from kids, dogs, or people knocking on your door, just to name a few.  While these things happen and most people understand, it’s important to do your best to eliminate these distractions.

Can you set up a playdate for your kids during an important meeting?  Is it possible to give your dog a treat outside or in the crate while you chat?  It’s crucial to have some time and space carved out for a quiet, productive meeting when the time comes.

Check technology

There’s nothing worse than a meeting ruined by technology!  While sometimes there’s absolutely nothing you can do with a chosen software service, do your best to access the technology ahead of time.

If you’re going to be using a webinar or conference phone line or software package, try it beforehand and make sure everything has been installed correctly.  This way, you’re able to join the meeting on time and without errors.  If you’re unsure if you’ve been hooked up correctly, ask a friend or coworker to test it out with you.

Have an agenda

Agendas are important for all meetings, not just home based ones.  Especially if you’re the one in charge of the meeting, make it a point to map out a brief agenda of topics to cover.  The typical opinion of meetings can be that they’re a waste of time; don’t let this happen to you!  Ensure that your meetings are productive, to the point, and involve a schedule that can be easily navigated.

Not only will your other meeting attendants be grateful for something to keep them on track, you’ll get out of the meeting much quicker than you would if you went into it blindly.

Take notes

Notes are key to remembering what went on and who is assigned to what tasks.  Whether you’re the note-taker or designate someone else to do so, make sure this is in place before the meeting begins.  When deciding on who should take the notes, it can be helpful to choose the person who might be in more of an assistant role, or someone who doesn’t need to be 100% focused on the conversation at hand.

Treat it normally

Working from home can be an excuse to fall into lazy work habits, but that’s not productive or professional to your employers or coworkers. Treat every single home based meeting just as you would in an office; it might even help to dress up if it’s a very important one.

Set your office for success, eliminate distractions, have everything in place ahead of time, and your meeting will be productive and efficient – the hallmark of a great meeting!

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August 29, 2016 0 Comments

4 Fun Planners to Get & Stay Organized

Let’s face it, planning your day is a lot more fun with a beautiful calendar!  Not only do the planners below help to keep you organized and on track, some even offer motivational tools and self-improvement options to help you grow.

Read along for some of the best and most fun planners to make organization more exciting!

The Happiness Planner

The Happiness Planner is “designed to help you live a happier and more fulfilling life by mastering the art of positive thinking, mindfulness, gratitude, and self-development,” according to their website.

Some of the tools in the planner include encouragement to: integrate more of what makes you happy in your daily life, end each day with gratitude, set goals that you want to achieve and write down action plans, set goals for improvement, and much more.  The Happiness Planner has a 100-day planner, a 52-week journal, standard year planners, as well as interesting features such as planners that resemble clutch purses.

This planner is a great option for you if you’re looking to incorporate positive thinking, affirmations, self-development, and specific goals into your daily calendar.

Click here to learn more about The Happiness Planner.

Erin Condren Planners

Erin Condren’s Lifeplanner is a “stylized organizer” that comes in a variety of designs, sizes and shapes.  The planners are fully customizable and feature options like coil colors, leather-like covers, floral designs and much more.

These planners also allow you to customize the layout and color theme, as well as adding personal photos and your name.  There’s also a focus on goal setting and journaling, with pages adding prompts for you to fill in. An inspirational section with notes and quotes is also featured, as well as blank space for creativity, notes and doodles that we all love so much!

Click here to learn more about Erin Condren Lifeplanners.

Passion Planner

The Passion Planner is another planner that does more than just keep track of your day-to-day life.  It has benefits such as: customization, positivity, creating keepsakes, managing time, following passions, decluttering, challenging yourself and more.  It sets you up on a Passion Roadmap, which includes 3 year goals, lifetime goals, one year goals, 3 months goals, and so on.  This is a great feature, as it’s commonly known that written down and progressive goals are more likely to happen!

There are also focuses for each day, week and month, as well as space for to-do lists, good things that happened, and drawing space.  As a bonus, for every planner purchased, one is given to a stranger in need, which has resulted in thousands of planners given to various non-profits all over the country.

Click here to learn more about the Passion Planner.

The Happy Planner

The Happy Planner is “an expandable, disc-bound planner system that combines your love for creatively with your need to organize,” according to their website.  It is full of bright colors and a lot of inspiration! It comes in 1-12 month, undated options, along with sheets of stickers, pocket folders, and sticky note pads with 20 sheets each.  This allows you to organize your life, keep items with you, and dress up your planner to make it more your own.

They have various beautiful cover images to choose from, as well as month box kits that allow you to customize and use a specific theme. If getting a little crafty and being inspired by inspirational sayings helps you to pursue your goals, this planner would be a great fit for you.

Click here to learn more about The Happy Planner.

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August 15, 2016 0 Comments

4 Tips for Back to School Success

You can feel it in the air – it’s almost time for back to school season! The commercials are in full force and everyone is planning their last minute summer getaways before the rush of school begins.

While this time of year is bittersweet, it can come with scheduling challenges and resistance to routine.  Follow along for some helpful tips to get back into the swing of things in a peaceful, organized way!

Reestablish routine

This is the #1 tip for back to school success! Reestablishing a routine is not always fun for the household, but it will pay off majorly very soon.

Starting now, begin going to bed earlier – a little bit each day.  From here, arrange for your kids to have quiet time for an hour or so in the afternoons.  This process gets them prepared for homework after school, and into the mode of work before play.  If your kids prefer doing homework at night, put the quiet time towards the later part of the day.

Another part of establishing routine is making sure everyone is checking family boards or calendars before they leave the house; this helps to avoid items being forgotten once school starts.

Just because it’s back to school time doesn’t mean all the fun has to end! It just means that those little parts of your routine that involve waking up earlier and spending time doing work independently can start being integrated right now.  Everyone will appreciate this process when the first morning goes smoothly!

Work ahead

Once school starts, mornings can be a little more grueling.  Kids aren’t the only ones who will feel the change – you will as well!

Additionally, as a mom, you might be responsible for pick up or midday happenings with the kids, which might be a huge change from your summer work schedule.  Starting now, begin working ahead in some of your home based work.  Luckily, this is doable in a work from home position, affording you some more time to get back into the groove along with your kids and family.

Get organized

We all know that there are often lists and numerous items that your kids will need for the school year.  By becoming organized with these lists now, you can avoid unnecessary purchases and ensure that everything needed will be in hand on the first day.  If you haven’t received a predetermined list from the school, start by organizing your list(s) by class, grade, and/or child’s needs.  You can refer to the previous year’s lists in the future as well, which saves time and effort.

This is also a wonderful time to organize your home! Starting the year with a calm, organized house leaves everyone feeling more calm and peaceful.  Show your kids where their items are to go – backpacks, shoes, school papers, calendars and so on – so they know what to do when school begins.  You can even have them start utilizing some of these things now in preparation for the year ahead.

Start your schedule

Much like reestablishing routine, actually begin and enforce a schedule right now! Morning routines can reestablished by waking up at a reasonable time, having a healthy breakfast, and potentially planning a few structured activities for the day to get everyone on a schedule.

When your kids go back to school, it’s important that they’re somewhat prepared mentally and physically for the transition.  Summer can often mean late nights, late mornings and lax schedules – and that’s what makes it so much fun! However, now is the time to get back into another routine that is more structured and also fun.  Kids and adults alike tend to thrive on routine, so establishing these schedules now will make those first few weeks as seamless as possible!

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June 20, 2016 0 Comments

4 Tips for Good Desk Posture

We all know that sitting at a desk all day is not ideal, but it’s a part of work.  According to DIYGenius.com, “Scientists believe that anyone sitting more than 6 hours a day is at a heightened risk of developers problems and this much sitting may be as bad as smoking a pack of cigarettes everyday.”  It’s very clear that sitting has long term health implications, including postural issues.

Since we’re prone to long days seated at a desk, here are some tips and tricks to improve health and posture during your workday.

Look into standing desks

A standing desk is just as it says – a desk that allows you to stand and work.  The benefits of a standing desk include less strain on your back from sitting, less time spent being sedentary, and approximately 50 more calories burned per hour.  

The desk is designed with your computer up much higher, so you don’t have to hunch over to stand and work.  While standing desks can be a great way to improve posture and avoid sitting all day, it’s still important to give yourself a break from time to time.

If you do go with a standing desk, look into establishing a schedule that combines periods of sitting with standing.

Stretch it out

Stretching is a great antidote to sitting all day! You don’t have to go into a full yoga routine, but some simple desk stretches can make a big difference in how you feel.

There are numerous back, neck, and leg stretches you can do directly at your desk, so there’s no excuse!

Click here for some simple desk stretches from BestHealthmag.ca.  

Sit properly

In this case, this has nothing to do with manners and everything to do with your health!  Sitting in an ergonomically proper way is key to feeling comfortable and eliminating long term damage at a desk job.

According to Mayoclinic.com, your monitor should be at arm’s length away, wrists should be straight, hands at or below elbow level, and your chair should be adjusted at a height so that your knees are about level with your hips.  Additionally, the top of your monitor’s screen should be at or slightly below eye level.

It’s also very important to sit back fully into your chair and sit up straight.  If you catch yourself hunching over, straighten back up and do a few stretches before resuming work.  Click here for more tips on office ergonomics.

Take breaks

Breaks are key to mental and physical health when you sit at a desk for your job.  Get up and walk around, stretch, take your dog around the block, or simply walk in place.  This is great for your posture – it gives you a moment to roll your shoulders back, shake off the stress, and start over.  Also, when you give your body a chance to really relax for a moment, you reduce the physical stress that you’re holding onto.

Take care of your body, set up your workstation correctly, and use correct postural tips to ensure that you stay healthy and safe while working!

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May 31, 2016 0 Comments

4 Top Tips for Work From Home Employees

Working from home presents a unique set of challenges and perks, but the common theme is that things are simply different as a home based employee.  From finances to taxes to workspace, these things must be considered by you in most cases, versus relying on an employer.

Read along for some best tips and practices to ensure that you’re ready to work from home successfully.

Stay financially savvy

It’s important to keep track of financial records, expenses, and tax items when you work from home.  Often times, you’ll be a 1099 Independent Contractor instead of an employee, which can come with unique tax structures and filings.

Look into some of these structures before beginning your home based career, and advise your spouse of the differences in filing. You can also set up a consultation with an accountant to ensure that you’re keeping tabs on the right items and have your employment set up correctly.

Create a space

As we’ve said time and time again, make sure that you have a specific space set up for work.  Not only can this be important if you have a business for expense purposes, but it’s key to staying mentally healthy and organized in a home based career.

Set aside a room or section of your dwelling that’s just for work – and keep it that way.  When work becomes everywhere, it can be very tough to turn it off at the end of the workday.

Turn it off

Stop working at some point in the day! Whether you choose to work at night or during the day, be sure that you’re logging a normal amount of hours on a consistent basis.  Of course as with any job, there may be stretches of overtime, but this can become more prevalent working from home.

Set office hours just as you would at a traditional job, and really be home when you choose to finish work for the day.

Use the right tools

The right tools are incredibly helpful in keeping you productive in a home based career.  While an office job typically has these tools built in, you have to set them up for yourself to ensure success.

Working from home typically requires more planning and thought than a typical job, but with the right tools, space, and forethought to ensure that everything is working smoothly, you can enjoy the vast benefits of productivity and flexibility that a home based career can provide!

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May 23, 2016 0 Comments

6 Tools for Work From Home Teams

 

Working from home comes in many forms, and one of those includes working on a team.  While some of us may just do freelance work for various clients, there are times when we might land a part-time or full-time job with a company that has other virtual (or in-person) employees.

While it’s no secret that working from home boosts most people’s productivity, adding a team into the mix can be challenging.  Communication isn’t as simple as walking into another colleague’s cubicle, and keeping files and conversations in one place can seem tedious.  Read along for some of the top tools for work from home teams and co-workers.

Basecamp

Basecamp is billed as the “leading web-based project management and collaboration tool,” which manages files, to-do lists, schedules, and much more.  When you join as a team, you can create separate folders for each client or project, and within those folders, you can have conversations, exchange files, keep information, utilize checklists, and more.  

This is an excellent place for collaboration, and it keeps everything from each team member in one place – no searching through zillions of emails, Google Docs, or other word documents that are just disorganized.

Basecamp begins at $29/month and you can learn more about it here.

Skype

Almost all of us use Skype for personal use, but did you know that it can be great for teams?  Not only do you get face-to-face interaction, but you can hold mini meetings throughout the day.  Phone calls are helpful, but seeing each other brings a new level of professionalism and accountability.

If your team is up to it, suggest that you keep Skype up and running on a daily basis.  You can call each other when needed, or use the chat feature to communicate quickly.

Skype is generally free to use.  Learn more about it here.

Free Conference Call

FreeConferenceCall.com is a completely free conference call service that allows you to host online meetings and record and share any call.  This is great for group meetings, as well as client calls that you need to hold with your whole team.

To host basic conference calls, simply sign up on their website and you’ll receive a conference number along with an access code.  You can send this information to your co-workers or clients to meet you on a call without having to fumble with three-way calling.

Learn more here.

Sprout Social

Sprout Social is a “social media management tool created to help businesses grow their social media presence.”  Simply put, it allows you to schedule all of your posts on Twitter, Facebook, Google+, LinkedIn business and personal pages, and so on.

You can link all of your accounts in Sprout and choose which profiles will receive the post(s).  You can schedule posts as far out as you’d like, making it easier to manage multiple clients.  This is an excellent tool for teams, as many times several people are managing social media profiles for one client or employer.  This keeps things organized, and you can easily see which posts are scheduled for when.  You can also easily export reports and data to share with clients and/or team members.

Check out Sprout Social and its capabilities here.

Go To Webinar

Go To Webinar is an affordable webinar service that’s helpful for larger teams or those with clients.  It’s incredibly helpful if your whole team is virtual, as your boss can give presentations or teach concepts via a webinar.  It’s also an excellent tool for communicating with numerous clients on a larger scale.

You can record your webinar, receive analytics and data, and add numerous features to your presentations that make them memorable and easier to use.

Learn more about Go To Webinar here.

Calendly

Calendly’s tagline says, “Say goodbye to email tag for scheduling appointments, interviews, calls, demos and much more,” and that’s just what it does.  If you’re tired of email tag to make a simple appointment, Calendly is for you.

You can utilize the free version with fewer features, or upgrade to the paid version starting at $8/month.  This is an excellent tool for teams, as you’ll likely be scheduling team calls and client calls frequently when working from home.

Keep things streamlined by sending a simple link to your colleagues and clients to pick a time to speak or meet with you.  Since it connects directly to your Google calendar, It gives the other person the option of choosing a time, while also giving you the accountability of keeping your calendar updated – a plus for your team and your productivity!  Learn more about Calendly here.

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