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January 20, 2020 0 Comments

5 Tips For a Winning Cover Letter to Get You Hired

Ah, the cover letter – the sister document of your resume! It’s an important but often overlooked part of the job searching process, and one that demands more attention.  Whether cover letters come across as an afterthought, are too lengthy, or simply lack any depth, there can be a number of errors avoided by taking a second look.

Grab their Attention

Realize the hiring person may get 30-50 resumes (or more on mega job sites). And the resumes that get read are the ones with something that GRABS their ATTENTION!  Something like, “Let Me Take More Off Your Plate!”  Or, “I thrive on being proactive in ways to make your life easier! Hire Me!”

Don’t be afraid to add some personality to your cover letter and show your “go-getter” attitude. No one wants to hire a bump on a log. Also, the P.S. is the most read part of ANY email or letter.  P.S. Your “Go Getter Attitude” so that you stand out

Be Diligent

You want your first impression to be a good one! Be sure that your grammar is perfect, your spelling is correct, and your sentences well-structured. Don’t rush through this because it tells the hiring person you aren’t paying attention to details and aren’t putting 100% effort in.

This doesn’t mean that you can’t inject some personality into your letter, but proper writing rules remain a required element of the job application documents.

Focus on the Company

The number one goal of your cover letter is to show why you would be a great fit for the job!  Your letter shouldn’t go on and on about your accomplishments, but rather convey them in a way that shows relevance to the employer.

You should always look up the company to show that you’ve done your homework and took the time to learn about them. (Hint: Read their “About Us” page and a few blogs to get a feel for the person and company).

Bullets are Key

Begin your cover letter with a brief paragraph or two, then consider using bullet points to highlight key selling points on why you think you’re the best candidate.  This breaks up large chunks of text, allows the employer to see your points quickly and easily, and makes you appear considerate and well prepared.

Show Why You’re a Fit

What do you bring to the table?  List specific character traits, past experiences, and job roles that are a direct fit to this specific position. Have a testimonial from a past client? You may want to consider adding it to your cover letter.

You may have had 10 jobs that you’re proud of, but which jobs, and more importantly, which qualities from those jobs, will allow you to shine in this new role?

By focusing on the company and job position, you’re focusing on the employer’s needs, not your own.  Be sure to include succinct, relevant information that will allow the employer to see what they would get from you immediately.

Lastly, make it easy for them to read, add some personality, and show them your “go-getter attitude”!

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August 20, 2018 0 Comments

4 Key Components Of a Great Cover Letter

Your cover letter is often the first thing that a potential employer will read from you, so it’s a very important document! Of course, your resume will be crucial since it lists all of your experience and accomplishments, but your cover letter is a place to add personality and make a case for your hiring.

Read along for some of our best advice for a cover letter that stands out.

Restate

When you start your letter, it’s best to restate the position and company which you’re applying for.  This ensures that it goes to the right place, and states again what you’re seeking.

In addition to restating the position and company, it’s helpful to restate some of the key qualities that the employer is seeking, especially those that match you very well.  Be sure to make the connection between the job posting and yourself as a great fit.

Add some personality

Cover letters don’t necessarily have to be boring! Especially if the job is more “informal,” use it as a place to add your personality.  It can be a bit conversational in nature, while still adhering to solid grammar. Adapt the cover letter to match you, as well as the position.  If it’s a very prestigious job that requires a strong vocabulary and a lot of formality, it may be best to stick to the basics.

One page

As with most things in your job application, do your best to keep it to one page.  All the information you should need should fit on one page:

  • Restate the position and employer where you hope to be hired.

  • Include some qualities from the job posting that fit your personality and work experience.

  • Use bullets for stand out job experience and highlights that make you a great fit.

  • End with a request for further contact and an interview, as well as a note that your resume is attached and your recommendations are available upon request.

Be specific

When you go to write your bullet points, be as specific as you can! It’s great to say, for example, that you planned an event that’s relevant to the position.  It’s even better to write that you planned an event with a $250,000 budget for 500 attendees that resulted in $400,000 being raised for a charity. Using specific facts, figures and numbers helps to drive home your point even more, and it shows that you have the detail on your accomplishments.

Your cover letter should be personable, short, and include reasons why you are the best possible fit for this job position.  Tailor each and every letter to each specific job posting with the tips above, and you’ll be well on your way to a more successful hiring process.

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